Have fun while you develop more confidence and effectiveness in your marketing and sales processes!
Have fun while you develop more confidence and effectiveness in your marketing and sales processes!
The Marketing & Sales Mastery Lab helps you develop your marketing skills and reach your revenue goals by providing personal feedback and support to
- Optimize your marketing materials
- Have effective marketing and sales conversations
- Boost your business’s visibility with tech appropriate to its developmental stage
- Create a value cycle for your business
- Map an automated visibility path
- Increase the value and profitability of the programs and services you market
This is a self-paced course plus group coaching.
Participants can earn 1 CE hour per Lab, up to 20 CE contact hours total.
Marketing & Sales Mastery Lab for Nurses in Business Development Stage 1
Business Development Stage 1 Cohort
- If you are not yet earning at least $3000/month net business revenue, you are in the Stage 1 cohort.
Self-Paced Learning Content for Stage 1
Identify your buyer’s journey and incorporate it into your marketing messages
Craft respectful marketing messages specific to each stage of your buyer's journey
Maintain your professional integrity, values, and ethics
Set up and refine a marketing plan focused on your buyer’s journey
You choose the marketing methods you want to use, or Sharon will recommend methods
Sharon will guide you in making the most of your time, energy, and unique style
Learn how to comfortably have successful sales conversations
The Live Group Coaching Labs for the Stage 1 Cohort
The Stage 1 Lab meets at two 60-minute Marketing Labs per month:
- The second Tuesday each month at 7 pm Eastern / 4 pm Pacific time, and
- The second Saturday each month at 12 pm Eastern / 9 am Pacific time
- Participants have access to all of the recorded Labs.
- The Marketing & Sales Mastery Lab is only available as a monthly subscription. You may stop your subscription at any time.
- Participants will have a pipeline of warm conversations and sales appointments, resulting in consistent client enrollment > $3000/month net revenue.
Marketing & Sales Mastery Lab for Nurses in Business Development Stage 2
Business Development Stage 2 Cohort
- If you are consistently earning $3000 to $7000/month net business revenue, you are in business development Stage 2.
Self-Paced Learning Content for Stage 2
Design a customized Client Healing and Empowerment Pathway that resonates with your target audience, aligns with nursing values, and guides potential clients through the awareness, consideration, and decision-making stages of their buyer’s journey.
Incorporate your customers’ pathway into your ethical marketing messages specific to each stage of the Healing & Empowerment Pathway.
Refine your business plan to include your customers’ pathway and at least two offers that lead to your premium offer
The Live Group Coaching Labs for the Stage 2 Cohort
- The Stage 2 Lab meets on Zoom for 60-minutes on the first four Wednesdays every month at 1 pm Eastern / 10 am Pacific time.
- Participants have access to all of the recorded Labs.
- The Marketing & Sales Mastery Lab is only available as a monthly subscription. You may stop your subscription at any time.
- Participants will have a flowing pipeline of warm conversations and sales appointments, resulting in consistent client enrollment that exceeds $8k/month in revenue.
"Each time I've attended the Marketing & Sales Mastery Lab, Sharon has provided me with fresh insights, encouragement, and effective, actionable suggestions. She brings years of experience, genuine interest, and an authentically supportive presence to our work. She's not just a valuable resource, she's an inspiring role model for longevity and joy in nursing service." ~ Lori Harger, PMHNP, Holistic Psychiatric Nurse Practitoner, and Owner of NursesHealingNurses.com
Your Marketing & Sales Mastery Guide & Mentor
With over 40 years of experience in business, Sharon Burch, MSN, APRN, HWNC-BC is respected as a business coach and mentor who understands the unique business challenges nurses face.
Sharon's subtle yet strong leadership, direct communication style, and realistic, evidence-based guidance can help you learn to navigate the complexities of marketing and sales with confidence.
The Liberated Nurse Marketing & Sales Mastery Lab Is Approved for up to 20 CNE Contact Hours
This nursing continuing professional development activity was approved by the American Holistic Nurses Association, an accredited approver by the American Nurses Credentialing Center’s Commission on Accreditation.
It is accepted for RN license renewal in all 50 states.
It is also accepted by the American Holistic Nurses Credentialing Corporation (AHNCC) for certification and recertification as a Holistic Nurse or Nurse Coach.
