Do you want more clients & income with a business that fits your unique personality & circumstances?
If so, you are invited to schedule a chat with Sharon Burch and find out if working with together could be a good fit for you.
Nurse entrepreneurs have specific needs that most business coaches cannot meet.
Nurses' dedication to the ethics of caring makes us the #1 most trusted professionals in the USA.
And now, thousands of us are feeling called to use our experience and insights to help people improve their health and healing through our own thriving businesses.
But nurse entrepreneurs have unique business challenges, so generic business advice is rarely enough.
Sharon will give you the exact kind of business education and support you need as a nurse.
She'll make sure your license is safe and she'll coach you through any doubts and concerns that come up for you.
Sharon will help you find what works for you - not just copy what worked for someone else.

Sharon Burch will give you the insights no generalist can provide.
Sharon Burch will give you the insights no generalist can provide.
Sharon is dedicated to helping nurses realize their potential and embrace their power.
As a board certified holistic nurse, nurse entrepreneur, business educator, and coach, Sharon Burch has 4 decades of experience starting, managing, and selling for-profit and nonprofit businesses.
That’s why getting business advice from her is your simplest path to a profitable, impactful business.
You’ll have her expert guidance to…
Choose a business structure and model that supports success on your terms.
Develop programs and services that leverage your unique education and skills.
Design marketing strategies that are cost-effective and aligned with your natural strengths.
Optimize your focus, time, and money, so you can fulfill your intentions without overwhelm or energy depletion.
Sharon has been a holistic nurse entrepreneur since 1986, and a holistic continuing nursing education (CNE) provider since the mid-1990s, when she pioneered selling CNE courses online. Since then, she has studied business in-depth with many “conscious” business mentors and translated their business practices into nursing practices.
She founded several successful for-profit and nonprofit businesses, including a hospital-based massage therapy group practice, and has provided business development and marketing consultation to the American Holistic Nurses Association, the American Holistic Nurses Credentialing Corporation, the Hawaii Yoga Institute, and others.
Today, she directs New Directions for Nurses, where her team shows nurse coaches, educators, and consultants how to grow thriving, sustainable businesses they love. Through her group coaching and private mentoring services, she helps entrepreneurial nurses develop confidence in their business skills through evidence-informed experimentation.
Reach Your Goals Quickly, Simply, and Sustainably
My business consulting, coaching &/or mentoring services are customized to meet your needs. I will help you:
- Optimize your focus so you reach your goals without overwhelm or depletion
- Develop programs & services that leverage your unique viewpoint, education & skills
- Develop cost-effective marketing strategies aligned with your values & natural strengths
- Complete the essential business development milestones your business might have missed
- Have more clients & income with less effort, from ways that work for YOU!
Private 1:1 Business Coaching & Advising Services
My 1:1 nurse business advising service is customized to support you and your unique needs.
Priorities: You will choose the priorities and goals we focus on.
Pace: Each client chooses the timing that's best for them. Sessions can be 30-minute or 60-minute sessions.
Learning: You will receive videos, templates, and worksheets prn to support your optimal progress toward your goals.
Support: You will have unlimited access to Sharon's advice through check-ins by text or email between sessions (within reasonable use).
Choose the service that best fits your needs.
I offer two private 1:1 coaching / advising services.
You choose your priorities & schedule sessions at your timing.
In-Depth Guidance for Big-Picture Business Development
Unlimited Highly-Focused Coaching Sessions for 1 Year!
Satisfaction Guarantee
If you are unsatisfied with my business coaching or advising services, you will receive a refund of all unused funds by simply sharing in writing why the guidance did not meet your needs.